A+E Networks Asia Partners Online Entertainment Platform Viddsee To Bring Short Films to Lifetime Asia
Singapore, 8 May 2017 – Lifetime® Asia (StarHub TV Ch 514) today announced a partnership with Singapore's homegrown online entertainment platform Viddsee, to curate and broadcast a weekly selection of stories made by local filmmakers.
Lifetime, a global female-focused entertainment brand, will expand its signature Lifetime Original Movies offering by including Viddsee’s bold curation of stories that celebrate the transformative experiences of modern day women, made by award-winning young and upcoming film directors from Asia.
The partnership kicks off with Viddsee’s first original short film, ‘Time’ and other Asia short stories which premieres on 13 May, Saturday, 10:35pm (SIN/HK) as part of a Mother’s Day special on Lifetime, across 15 territories in Asia.
"We are proud to partner with Viddsee, who supports our mission to lead entertainment through female-centric storytelling. We share a unified vision to showcase Asia’s up-and-coming filmmakers through their stories by making them accessible through our network and is part of our content strategy to deliver the best of original movie content - internationally and locally.” said Prem Kamath, Deputy Managing Director, A+E Networks Asia.
This strategic partnership marks the first time that Viddsee’s content is aired beyond its online platform, helping find broader audiences for content creators in Asia and to develop opportunities to create new original content with like-minded brands.
“We are excited to work with A+E Networks Asia, a global media company that shares our passion for high-quality entertainment and stories. We have curated a collection of compelling local stories and talented voices that we’re honoured to share with a regional and global audience. We hope to develop more opportunities for our community of content creators, as we have done with ‘Time’.” said Viddsee co-founder, Derek Tan.
‘Time’ is directed by Singaporean, Daniel Yam and commissioned as part of Viddsee’s partnership with the Singapore Film Commission, a division of Singapore’s Info-Communications Media Development Authority.
Lifetime viewers can expect to see more short film titles premiering as part of the Lifetime Original Movies programming from June 2017. Audiences can follow Lifetime Asia's Facebook and Instagram accounts for updates.
About A+E Networks Asia
A+E Networks™ Asia is owned by the award-winning, global media content company, A+E Networks™, which is dedicated to offering consumers a diverse communications environment ranging from television networks to websites, to home videos/DVDs to gaming and educational software. A+E Networks Asia is comprised of Lifetime®, HISTORY®, FYI™ (formerly bio.®), H2™ and Crime & Investigation™. A+E Networks Asia operates and distributes its portfolio in Singapore, Malaysia, Brunei, Hong Kong, Fiji, Macau, Taiwan, Korea, Cambodia, Indonesia, the Philippines, Papua New Guinea, Palau, Myanmar, Laos and Thailand. Globally, A+E Networks’ channels and branded programming reach more than 330 million households in over 160 countries.
Lifetime® is an entertainment destination offering the highest quality dramas, movies and reality with celebrated and award winning programmes like UnREAL, Zoo, MasterChef Australia, MasterChef Asia, Dance Moms and critically-acclaimed Lifetime original movies, Flowers in the Attic and Petals on The Wind. A television network infused with passion and empowerment, Lifetime™ reflects the full spectrum of the modern female experience, delivering top tier entertainment.
Lifetime® is available in more than 150 million households in over 100 territories and 7 languages.
Founded in 2013, Viddsee is an online entertainment and technology platform that drives distribution and marketing of short movies. Over 1 billion users have discovered unique stories through Viddsee’s mobile applications and platforms with its proprietary marketing insight of targeted communities and content. With the vision of building an ecosystem for creators and audience, Viddsee empowers storytellers to tell their very own local stories that resonate with a global audience. Visit www.viddsee.com to find out more.
About Singapore Film Commission (SFC)
The SFC is a division under the Infocomm Media Development Authority (IMDA), and is made up of an advisory committee comprising 15 members from the film, arts and cultural community. The SFC is supported by a Secretariat within the IMDA. The SFC has, since 1998, supported more than 600 short films, scripts, feature films, as well as film-related events in Singapore that showcase homegrown talent and works. Some notable films by Singapore filmmakers include Apprentice (Boo Junfeng), A Yellow Bird (K. Rajagopal), Ilo Ilo (Anthony Chen), the Ah Boys to Men series (Jack Neo), and 881 (Royston Tan).
A+E Networks Asia Contact
M: +65 9762 6456
Manager, Marketing and Communications
M: +65 9226 2538
M: +65 96865140